
Esther Georgewill, popularly known as Isabella, is a vibrant entrepreneur and reality TV personality who has captured national attention as a housemate on Big Brother Naija Season 10, themed “10/10.”
Known for her candid honesty, bold humor, and magnetic presence, Isabella has quickly become one of the season’s standout contestants.
Early Life and Education
Born on February 22, 1996, in Rivers State, Nigeria, Isabella was raised by her parents, Mr. and Mrs. Georgewill, in a close-knit and value-driven household. The foundational principles of resilience, confidence, and authenticity that shaped her upbringing are evident in her personality today.
While specific details about her early education remain private, Isabella’s upbringing in Rivers State and strong family ties helped mold her into the assertive and grounded woman viewers have come to know.

Career
Isabella entered the BBNaija house on July 26, 2025, as one of 15 female housemates introduced on the show’s premiere night. Prior to her reality TV debut, she was a businesswoman, though she has chosen to keep details of her entrepreneurial ventures under wraps for now.
Describing herself as an “unapologetic seductress,” Isabella brings a mix of charm, energy, and raw authenticity to the BBNaija house. She has stated her goal is to promote her personal brand and inspire others, particularly women, through her platform on the show.
Her fans have praised her ability to speak her truth without filters and stand firm in her identity, making her one of the early favorites of the season.
Personal Life
Beyond the spotlight, Isabella is a proud single mother. She gave birth to her son in her early twenties and describes him as the “most defining element” of her life journey. Although she rarely discusses him publicly, her deep love and devotion to her child are unwavering.
Isabella has also spoken openly about the struggles of single motherhood—late nights, early hustles, and societal pressure—highlighting the strength it takes to stand alone and thrive.
As of 2025, she remains unmarried and has shared that she is intentionally selective about who she allows into her space. For her, “peace is wealth,” and she avoids relationships that could disrupt her emotional balance.
Net Worth
Isabella’s estimated net worth stands at $10,000 (USD). Her earnings primarily come from her entrepreneurial endeavors, but her BBNaija appearance is expected to significantly boost her income through brand endorsements, sponsorships, and expanded business opportunities.